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[Behind the Scenes of Vogue and the Met Gala: A Conversation with Sergio Kletnoy]-[what it's like to work at vogue, a talk with vogue's sergio ]

anything goes with emma chamberlain · B2 · 2024-05-02

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📋 Summary

Navigating the Intersection of Pop Culture and High Fashion

In this insightful conversation, Sergio Kletnoy, the Global Entertainment Director at Vogue, pulls back the curtain on the demanding, fast-paced world of fashion media. Having built a career across legendary publications like Cosmopolitan, Harper’s Bazaar, and Seventeen, Sergio highlights that working at Vogue—the "top of the food chain"—requires more than just an eye for style; it demands an unwavering intuition for pop culture. Sergio describes his role as a constant curation process, where he must balance the brand's prestigious identity with the evolving landscape of entertainment, music, and social media.

The Evolution of the Cover Star

Sergio emphasizes that the criteria for a Vogue cover have shifted significantly in the social media era. While talent now possesses unprecedented reach through platforms like Instagram and TikTok, Sergio argues that this can sometimes lead to a "diluted" narrative. He notes that "everyone is so guarded nowadays," making it the journalist's responsibility to find the human story beneath the curated digital persona. He reflects on the era of Interview or Vanity Fair where celebrities felt more comfortable being vulnerable, and stresses that if a publicist restricts the conversation, the integrity of the interview is compromised. For Sergio, a cover story is only compelling when it uncovers something about a public figure that the public couldn't access otherwise.

The Met Gala: More Than Just a Party

Perhaps the most fascinating segment of the discussion centers on the Met Gala, which Sergio describes as "the biggest fashion event of the year." Despite its glamorous reputation, he is quick to remind listeners that it is fundamentally a "fundraiser for the museum" and the Costume Institute. The planning process is a massive, year-long undertaking that begins the day after the previous event concludes.

Sergio details the intense logistics behind the scenes, from the "lock and key" secrecy of the theme to the high-stakes coordination of guests and performers. He shares personal anecdotes about his role on the red carpet, where he must maintain a "poker face" while managing the chaos of celebrity arrivals and ensuring talent feels comfortable enough to engage in interviews. He credits the success of the event to the immense "love" and human effort poured into every detail—from the floral arrangements to the seating charts.

Mentorship and Work Ethic

Sergio offers a candid perspective on working under Anna Wintour, often characterized by the public as intimidating. He describes her as "fun" and "brilliant," noting that their professional relationship is built on mutual challenge. He speaks with deep gratitude about the opportunities he has been granted, including working on historic events like the Biden campaign fundraiser at Radio City Music Hall.

Ultimately, Sergio’s journey from a music-obsessed immigrant kid who "didn't know anyone" to a key figure in the global fashion industry serves as a testament to his relentless work ethic. He concludes by stating that while their work in fashion isn't "saving lives," it is a craft that requires total dedication. As he puts it, "if you're not passionate, you're going to hate your job," and his ability to "ride the wave" of pop culture while maintaining the Vogue standard remains the cornerstone of his success.

🎯Key Sentences

1
It's okay if you don't know the first thing about design.
2
I was obsessed with music.
3
That's a journey.
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📝Key Phrases

1
tell us what's really up
2
work behind the scenes
3
take everything in
4
at the top of the food chain
5
stay in the know
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📖 Transcript

in honor of my favorite fashion event of the year the MacGowell. I've decided to come to the
Vogue office here in New York City to speak to Sergio, the global entertainment director at Vogue
magazine. He oversees all celebrity bookings for Vogue US, UK, Latin America, and Mexico. Over
the course of his career, Sergio has worked at Harper's Bazaar, Women's Health, Seventeen,
Cosmopolitan, Amory Claire. He's produced the World Music Awards and worked at numerous record companies,
including Motown, Sony, Arista, and Virgin Records. I'm excited to talk to Sergio today because I

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