Why are brownouts getting more and more common in the work world?
Thanks for asking!
Research by Productivity Software Provider Asana showed that 70% of knowledge workers
experience burnout in 2021.
Now we've talked about the symptoms of burnout before, on do you really know?
It's typically characterized by physical and emotional exhaustion at work and considered
a psychiatric condition.
But in recent years the younger generation has been reshaping workplace norms and saying
no to hustle culture.
Many young workers see personal fulfilment as more important than pay, and that's
led to phenomenons like the Great Resignation, which saw record numbers of people quit
for that very reason.
Indeed quiet quitting can often be attributed to workers going through what's known as
a brownout.
In electrical terms, a brownout signifies a voltage drop in a power supply.
The name comes from how it causes light to dim.
Similarly, in the realm of work, the term refers to a gradual dimming of sorts, a loss of
motivation and the sense of meaning that a person feels in their role.
Intuitionsoftware.com calls it a state of professional lethargy, where employees become
disengaged, losing their motivation and passion for their work, without showing any obvious
outward signs of exhaustion or stress.
So here the strain stems from a sense of absurdity in the job, whereas with burnout it arises
from excessive emotional demands.
Experts say that brownout often follows a triggering event, such as an impossible project,
just like with burnout it manifests in concrete symptoms, like losing interest in previously
engaging tasks, unexplained outbursts of anger or an inability to derive pleasure from
work.
It seems so, and there's definitely a generational pattern.
A 2022 survey by the Ren Stead Employment Agency found that 40% of Gen Z's and 38% of millennials
say they'd rather be unemployed than stuck in a job that makes them unhappy.
Meanwhile, only 25% of baby boomers say they're willing to do the same.
You may remember our past episode on bullshit jobs, which is a term anthropologist David
Graber coined to describe meaningless roles that cause distress.
Indeed young professionals are issuing bullshit jobs for roles where they feel impactful,
unlike their fighting against inequality.
The problem for companies is that management often fails to grasp the issue, which only
leads to further demoralisation among employees, thus the brownout problem is never adequately
addressed.
One way forward is for companies to reassess management methods, foster autonomy, and
promote work-life balance to meet evolving workforce needs.
There you have it.
Now you know why brownouts are getting more and more common in the work world.
In under three minutes, we answer your questions and help you understand the true meaning behind
the trends, concepts and acronyms that are making headlines.
It's an along and you will really know for sure.