I was going to ask whether or not you have an intention of maybe looking at the world of lux maxing in future.
Curricula, as they said, because we finished filming our documentary which, by the way, is on Netflix.
We're going to do a brazen plug.
I don't know if it's... It'll be out.
Yes, it's out now.
It's out now.
It's out now.
Which is exciting because I've made stuff mainly for the BBC and this is my first foray as a Netflix, as maker of a Netflix original.
It's crazy to think how many...
Well, I don't know how many people are going to stream it, but it's available worldwide.
But we filmed it until about late last year, like maybe August September, having started early in the year like January, February.
And then in the following few months, I remember one of my kids came down and was like Dad, check this out.
And it was some piece of clavicular content.
And I did not think he was going to blow up the way he did.
I just thought, oh, well, he's a very good-looking guy.
He seemed, I don't know, like he was just doing what he was doing.
And then Ed Matthews' comment was like oh, he would have been in the documentary, but he spawned into the game too late.
It's true.
It's true.
It's kind of true.
It's kind of true.
They're all avatars of some sort of social media game.
The clavicular thing is, I think, different.
And the reason that I think that I actually think that we're seeing what could be, if it takes hold, the beginning of sort of the new phase of the manosphere.
So I had this conception I'll see if you agree with it that the manosphere kind of had three waves, kind of like feminism.
So the first one was pick-up artistry.
And that was Neil Strauss in the game.
It was Negging and it was basically completely whitewashed when Me Too came along, because there was no way that this sort of brazen we just want to have casual sex with women, use them and discard them thing could have survived Harvey Weinstein.
It just, it straight up couldn't have existed anymore.
It was seen as too unsanitary.
So then what comes out next is more red pill and that's alphas and betas and cucks and soy boys.
And that's kind of the world that you inhabited.
And then it seems to me that the next one that might be coming online is actually a disregarding of women.
Like if you listen to what Clavicula talks about, he's not bothered about women.
It's actually much closer to the black pill than it is to the red pill.
It's not about.
Maybe to some degree it's about gaining money, but I don't even hear that as a stated goal.
It's literally about male-male intrasexual competition.
That's what mogging is, right?
It's about I, i'm the most formidable looking, even if i'm not the most formidable.
I'm not seeing people talking about actually becoming fighters, actually becoming sort of hard men, but just looking like hard men, it's actually a really feminized way of becoming super masculine.
Right, it's using cosmetic surgery.
It's using beautification and enhancement.
It's using different clothing.
It's spending a lot of time thinking about sort of the way that you look not necessarily what you can do.
So it's a focus on appearance rather than competence.
And it's not in any way concerned with women, the approval of women.
You know, there is a a world in which you could have said that the red pill was the romantic pill because, regardless of whether or not it was particularly typically romantic, it was still very much concerned with the approval of women, even if it was in their disregard.
The relationship between women.
And I don't think that we're seeing that.
I don't think we're seeing that.
That's interesting.
Yeah.
It's reminding me a bit of mug towel, men going their own way.
And, and you know, which is sort of, as you say, like the ultimate black pill, where you sort of think you know what women I can't deal with them.
You know what you was.
I was also thinking about because I think, in addition to the message, you have to think about the means of delivery.
And so much of this.
As I said earlier, with like Iceberg Slim versus Andrew Tate, the message might be similar, but the means of delivery makes it something else.
Like I think Andrew Tate in many respects was a side effect of kind of the TikTok algorithm.
You mentioned PUA, the pickup artistry community, were communicating largely through books and seminars like come to Las Vegas for a three-day immersive in how to pick up women.
You think about the red pill that was communicated in podcasts and YouTube.
But whereas this new iteration is a live streaming phenomenon, and specifically Clavicula, he's not the first Lux Maxa at all, but he's the first Lux Maxa that live streams that I'm aware of.
And in that live streaming environment, you're not really conveying, it's not like a how-to as such.
It's a much more fluid experience of kind of forming an attachment to someone and seeing them exploring the world and getting into scrapes.
So he sort of has the luxury of not really needing a message.
His message seems to be other than the fact that if you're really good looking, you can kind of hack the system right.
He seems politically ambiguous.
He seems to say almost anything, always hesitate with almost anything.
But you know his whole thing like, he supports gavin newsom over jd vance, because newsom's better looking and vance looks like a hobbit right subhuman, and everyone, and they're all a red pill community.
It was kind of a you know weird way, a genius move, a way of distinguishing himself from the red pill right, he's like i don't really care, but i'm so empty, i'm so utterly uh, amoral that i'm gonna endorse the, the person who embodies a sort of a kind of california progressive mentality right, and everyone's like what?
The actual like?
That was the most outrageous thing he could do at that point.
You know what i mean.
He's better looking.
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Congratulations for making it to the end of a clip.
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