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What is the 12-week method for achieving your goals?
Thanks for asking.
Every January, many of us set ambitious resolutions for the year ahead.
We jot down our aspirations, fuelled by goodwill, and promise ourselves that this time we won't give up after just a month.
But somehow, as the year unfolds, our motivation wanes and those once clear goals seem increasingly elusive.
If you're tired of this cycle, it might be time to consider a fresh approach, the 12-week method.
What is the 12-week method?
Imagine achieving all your goals within just three months.
Sounds challenging, right?
But fear not.
The 12-week method, also known as a 12-week year, emerged from a personal development book published in 2013 by American entrepreneurs Brian P Moran and Michael Lennington.
Drawing on their experience as managers in major international companies, they designed this method to boost productivity while preventing burnout during periods of low motivation.
Why 12 weeks?
Moran and Lenington recognise that our efficiency fluctuates throughout the year.
From January to March, we're fired up by New Year's resolutions.
Then spring and summer arrive and we slow down and head off on holiday.
But when we're back from our holiday, the year comes to a close.
We suddenly want to achieve more.
However, the problem is our January goals have become increasingly challenging to tackle.
So what is the solution?
Short-term focus.
The 12-week method addresses this issue head on.
It's based on a simple premise.
The longer your planning horizon, the less predictable it becomes.
Long-term plans stack assumptions upon assumptions, making it nearly impossible to predict actions 11 to 12 months ahead.
Instead, the 12-week approach ensures that each quarter corresponds to a year, allowing for precise objectives.
So how do you go about it?
First, set a maximum of three objectives per quarter.
Then, for each of these goals, you need to put in place an action plan to help you achieve them.
This plan is broken down into 12 weekly objectives, themselves broken down into daily to-do lists.
It sounds complicated, but you'll see things more clearly and at the end of 12 weeks you'll be able to take stock and see if the method has worked.
Be warned this system can be intense and requires a lot of work, so it's not necessarily for everyone.
If you're interested in it but are a bit scared of taking the plunge, you can start by setting two targets per quarter instead of the what the 12-week method for achieving your goals is.
In under three minutes, we answer your questions and help you understand the true meaning behind the trends, concepts and acronyms that are making headlines.
Listen along and you really will know for sure.
