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A new course is now available to help you with your pronunciation.
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Today you'll practice some pronunciation with the most popular fashion brands on the market.
I'll help you to pronounce these brands just like an american.
Later you'll practice your listening with an interesting point of view story.
Now let the fun begin.
I'll be giving you some information about each brand and you'll need to guess the name of the brand.
Believe me, it'll be fun.
Let's get started.
When you think of sports, what name comes to mind?
I'll give you a hint.
It's a German brand.
It's Adidas.
Adidas is a famous German brand that designs and manufactures shoes, clothing, and accessories.
The founder named the company after his nickname Adi and his last name Dassler.
Let's continue.
What's one of the most popular and expensive Italian fashion brand?
The name starts with the letter A. Can you guess?
Yes, Armani.
And Giorgio Armani, an Italian fashion designer, formed his company Armani in 1975.
The brand is widely known for its men's and women's ready-to-wear accessories glasses, cosmetics and perfumes.
When you think about comfortable yet sophisticated underwear, what's the first brand that comes to mind?
Try to think of an American brand that starts with the letter C.
Yes, the name of the brand is Calvin Klein.
Calvin Klein is an American fashion house founded by the designer Calvin Klein.
It's widely known for their comfortable underwear line and their perfumes.
And what's your favorite French fashion brand?
I'm sure it could be this one.
Just a quick hint.
The name of the brand starts with the letter C. It's not Chanel.
It's Christian Dior.
Christian Dior is a French fashion designer who founded his fashion house, Christian Dior, in 1946.
Today, the company designs ready-to-wear fashion accessories footwear jewelry fragrance, makeup and skin care products.
Can you think of another Italian fashion brand?
This one starts with the letter G. The correct answer is Gucci.
Gucci is an Italian luxury brand of fashion and leather goods.
Gucci was founded by Guccio Gucci in Italy in 1921 and is the highest selling Italian brand.
This one's easy.
What's the most popular American jeans manufacturer?
Can you guess?
Yes, Levi's.
And I'm not sure if you know this, but Levi's is the oldest jeans brand.
Levi's was founded in 1853.
Their jeans are very comfortable and have strong, appealing styling.
They are convenient and can be worn all the time.
This is another French brand famous for its bags.
Can you guess?
And the correct answer is Louis Vuitton.
Louis Vuitton, shortened to LV, is a fashion house and luxury retail company founded in 1854 by Louis Vuitton in Paris.
The brand is popular for their high quality bags.
Now Think about sports shoes and you'll guess the name of the brand.
By the way, it's an American brand.
Yes, Nike.
The American company was founded in 1964 as Blue Ribbon Sports and officially became Nike in 1971.
The brand... takes its name from Nike, the Greek goddess of victory.
Nike is the world's largest supplier and manufacturer of athletic shoes and some other sports equipment.
How about jewelry?
The name of this brand starts with the letter P. Another hint, it's a European jewelry company.
And the correct answer is Pandora.
Pandora is a Danish jewelry manufacturer and it's known for its customizable charm bracelets, designer rings and necklaces.
Let's continue with another Italian fashion brand.
The name starts with the letter P. It's Prada.
Prada is an Italian luxury fashion house founded in 1913 by Mario Prada.
The brand is known for the leather handbags, travel accessories shoes, ready-to-wear perfumes and other fashion accessories.
Okay, let's continue.
This is another sports brand.
I'll give you a hint.
It's another popular German sports brand.
Yes.
It's Puma.
Puma is another German multinational company that designs and manufactures athletic and casual footwear, apparel and accessories.
Do you know what Puma and Adidas have in common?
It turns out that the founder of Puma and the creator of Adidas were brothers.
And now, another legendary American fashion brand.
Let's see if you can guess this one.
I'll give you a hint.
The name of the brand starts with the letter R. I'm talking about Ralph Lauren.
Ralph Lauren is an American corporation founded in 1967 by the American fashion designer Ralph Lauren.
The brand is widely known for its clothing and fragrances.
Let's continue now with another European sports brand.
I'll only tell you that Adidas acquired it in 2005, though it has maintained its original name.
Another hint is that the name of the brand starts with the letter R, And the correct answer is Reebok.
Reebok produces and distributes fitness and running sportswear.
In 2005, Adidas acquired Reebok, though both companies have maintained their original names.
And now another American fashion brand.
Let's see if you can guess its name.
The name starts with the letter T. Yes, you're right.
It's Tommy Hilfiger.
Tommy Hilfiger is an American multinational corporation founded in 1985.
Tommy Hilfiger designs and manufactures apparel for men, women and children footwear accessories, fragrances and home furnishings.
This American brand is famous all over the world for its women's lingerie.
Can you guess?
The correct answer is Victoria's Secret.
Victoria's Secret was founded in San Francisco, California in 1977.
It was a response to package underwear which the company's founder considered to be ugly floral print nylon nightgowns.
And the last fashion brand comes from Spain.
Can you guess its name?
The correct answer is Zara.
Zara is a fashion clothing and accessories retailer based in Spain and founded in 1975.
The company was initially named Zorba after the classic film Zorba the Greek.
But after learning that there was a bar with the same name two blocks away, they named it Zara.
Let's move on to the next section.
Now you'll practice with the point of view story.
This kind of story will help you to improve your English grammar.
It's very simple.
I tell you the same story more than once.
Every time, I change a grammatical aspect so you can see how grammar changes and you can compare.
You just have to listen.
Okay, let's start.
I'll start telling the story from Maya's point of view.
I'm Maya and I'm 35 years old.
I'm a Japanese woman and I'm very excited because I just won the lottery.
I decided to travel the world in search of adventure and, like any other woman, I want to renovate my wardrobe.
I want to fly to Europe right now.
I just bought a ticket.
After I visit the most emblematic places of Paris, I intend to hire a personal shopper to help me to buy clothes and accessories from legendary French designers Christian Dior, Louis Vuitton and Chanel.
And I love Italian brands.
Armani Gucci, Prada.
So I'm eager to discover Rome and, above all, I want to shop at the best stores in the city.
I also need to visit Berlin.
I'm fascinated by the history and beauty of the German capital.
In Berlin, I feel like wearing comfortable shoes, so I intend to purchase clothes mostly from sports brands like Adidas, Puma or Reebok.
I was told... that my favorite jewelry brand, Pandora, is from Copenhagen.
So, I don't want to miss out on the opportunity to visit Denmark.
And before leaving Europe, I hope to spend some time in Spain.
I want to enjoy for some weeks the fantastic weather and the delicious food.
Plus, I could get plenty of clothes and accessories from the Zara stores.
Lastly, I want to travel to New York. where I can find all the brands in the world.
I intend to enjoy the city for a few weeks and buy clothes, makeup, fragrances, and much more.
Calvin Klein Levi's Nike, Ralph Lauren, Tommy Hilfiger and Victoria's Secret are some of my favorite American brands.
I do hope not to get too excited during my travel and spend all my money.
Otherwise, I'll need to start selling some of the expensive jewelry and clothes on eBay.
But wait!
Oh no!
I'm afraid that I won't get to travel anywhere anymore.
It turns out that I didn't read the lottery number correctly.
Now I'm only relieved that I didn't tell anyone about my crazy plan.
Oh, I must cancel the trip to Paris.
Now I'll tell you the story from a different point of view.
In third person, past tense.
Maya was a 35 year old Japanese woman who was very excited because she had just won the lottery.
She decided to travel the world in search of adventure.
And like any other woman, she wanted to renovate her wardrobe.
She wanted to travel to Europe right away.
In fact, she had just bought a ticket.
After visiting the most emblematic places of Paris, she hired a personal shopper to help her to buy the clothes and accessories from legendary French designers Christian Dior, Louis Vuitton and Chanel.
And she loved Italian brands, Armani, Gucci, and Prada.
She was eager to discover Rome, and above all, she wanted to shop at the best stores in the city.
She also needed to visit Berlin.
She was fascinated by the history and beauty of the German capital.
In Berlin.
She intended wearing comfortable clothes, so she purchased clothes mostly from sports brands like Adidas, Puma and Reebok.
She was told that her favorite jewelry brand, Pandora, was from Copenhagen.
So Maya didn't want to miss out on the opportunity to visit Denmark.
And before leaving Europe, she also wanted to spend some time in Spain.
She enjoyed the fantastic weather and the delicious food for some weeks and got plenty of clothes and accessories from the Zara stores.
Her last destination was New York, where she found all the brands in the world.
She intended to enjoy the city for a few weeks and buy clothes, makeup, fragrances, and much more.
Calvin Klein Levi's Nike, Ralph Lauren, Tommy Hilfiger and Victoria's Secret were some of her favorite American brands.
Maya was afraid to get so excited during her trip that she would spend all her money.
In that case, she would have tried to sell some of the expensive jewelry and clothing on eBay.
But unfortunately, she didn't get to travel anywhere anymore.
It turns out that Maya didn't read the lottery number correctly.
She was only relieved that she didn't tell anyone about her crazy plan and suddenly remembered that she had to cancel the trip to Paris.
Great!
I like these kinds of stories because they're easy to remember and help a lot with learning English.
I have a huge announcement.
A new course is now available to help you with your pronunciation.
And it's for all levels.
Visit pronunciationcourse.com and get it now for a special price.
