In recent years, astrology has undergone a remarkable cultural revival. Once relegated to the back pages of newspapers for lighthearted amusement, it is now "all the rage," permeating social interactions and digital spaces. From friends discussing their "star signs" over dinner to the prevalence of "horoscope notifications" and niche platforms like "Ilyon" and "Star's Align," astrology has firmly re-established itself as a significant trend in contemporary society.
While this current wave of popularity feels novel, the practice of "organizing human behaviour according to Star and Planet positions" is far from new. It has "existed for millennia across different civilizations," including the Mayas. Western astrology, specifically, traces its roots back over 2,000 years, traversing Mesopotamia, ancient Greece, Rome, and the Arab world. In some cultures, such as in India, astrology remains a dominant cultural force, with a large proportion of the population relying on it for "making important decisions." Historically, the West also experienced a surge in interest during the 1960s and 70s, when the "new age current" promoted "eclectic and individual spirituality" among the hippie movement.
Several factors have contributed to this resurgence. On a superficial level, "high profile pop culture figures like Lady Gaga and Beyonce" have played a pivotal role in normalizing the practice. Furthermore, the mechanics of the digital age, specifically the tendency for content to go "viral on social media," have accelerated its reach. However, the podcast suggests that the roots of this phenomenon are much deeper than mere celebrity influence.
At its core, the return of astrology is a response to an increasingly "unstable and uncertain" world. The convergence of the "global climate crisis, Covid-19, armed conflicts and uncertain political and economic situations" has created a sense of chaos. Psychologists posit that turning to astrology is a psychological mechanism for "adapting" to these pressures. By framing life through the lens of planetary movements, individuals are better able to "give meaning to the chaotic and uncontrollable events" surrounding them.
This trend is particularly pronounced among young people. Historical data supports the theory that there is a "correlation between stressful events and stronger levels of belief in magic, religion or superstition." For instance, the prevalence of astrology-related content spiked during the "Great Depression" and in Germany during the interwar period. In such times, astrology provides a comforting "impression of having control on reality," helping people process external events that are otherwise overwhelming.
Beyond merely coping with external stressors, astrology serves as a tool for introspection and social cohesion. It assists individuals in "accepting and understanding ourselves," while providing a vocabulary to "express our feelings or define our personality." It fosters a sense of belonging, helping people feel "part of a community."
Despite its benefits, experts emphasize a balanced approach. While astrology can be a helpful "mechanism of reading the world and managing emotions," psychologists warn that it should not be the sole strategy for mental well-being. It should exist alongside other healthy outlets, such as "physical exercise or getting therapy from a psychologist." Ultimately, astrology functions as one of many frameworks used to navigate the complexities of modern existence, offering a sense of order in an unpredictable world.