In this episode of Before Breakfast, host Laura Vandercam delivers a compelling argument against a pervasive modern habit: the attempt to turn a 30-minute task into an hour-long one through multitasking. Drawing on lessons learned from the COVID-19 pandemic and her experience advising entrepreneurs, Vandercam posits that true efficiency is found not in juggling multiple responsibilities, but in the practice of "fully focusing" on a single objective.
Vandercam challenges the common misconception that multitasking is a badge of productivity. She argues that "trying to manage too many things at once is a great way to turn a 30-minute task into an hour-long one." Whether it is answering emails during a Zoom call or responding to Slack messages while drafting a report, the result is the same: the task takes twice as long to complete. This fragmented approach creates a deficit in both quality and speed, proving that "there is absolutely nothing efficient about having something take longer than it should."
The host reflects on the challenges faced during the COVID-19 pandemic, where many parents were forced to balance professional responsibilities with childcare. She highlights that families who attempted to work while simultaneously caring for children often found themselves "feeling frustrated and cranky," leading to a situation where they felt they were "failing at everything."
Vandercam notes that the solution was not better time management, but rather a realization of a "focus problem." By securing childcare, parents could dedicate themselves to "four focused hours" of work, which proved far more productive than "eight hours" of interrupted, distracted effort. The core lesson here is the necessity of being "fully present" for one task at a time, rather than attempting to satisfy the needs of a child and a client simultaneously.
A significant portion of the episode addresses the psychological and social cost of partial attention. Vandercam points out that people often try to "flit in and out" of work during their personal time—such as checking work emails while with family—because they are unwilling to acknowledge the necessity of dedicated working hours.
This behavior leads to two negative outcomes:
Her recommendation is to be decisive: "Better to go to a coffee shop for two hours and then come home and be present," rather than lingering in a state of perpetual, ineffective distraction.
Vandercam concludes by acknowledging that while there are times when we have "no choice" but to manage multiple demands, we should choose focus whenever the opportunity arises. By prioritizing depth over breadth, we not only increase our professional output but also gain the ability to be truly relaxed and present during our off-hours. Ultimately, the goal is to stop the cycle of forced multitasking and embrace the power of undivided attention to "make the most of our time."