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I've never opened up in any of these shows about this.
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I'm a human being. For more than three decades of hit records, awards to prove it.
Please welcome Nicky Nicky Nicky Jam, everybody.
What age did you get to where you were like, oh, that's not normal.
You're going really deep.
My mom not being there made me not care about living.
Now I'm going to tell you this though.
I forgive, but I never forget.
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What would you say is your earliest childhood memory that has defined who you are today?
Packing groceries at the supermarket and freestyling while I was doing it.
That's the way I was discovered.
I would always go there because I would make $20 by quarters because they would give me always quarters every time I pack groceries.
And I'll make $20 with that.
I will buy ham, cheese, milk, cigarettes from my dad and stuff like that.
And I will go every day.
I will walk probably like 30 minutes to go there.
And that's me, you know, always trying to like take care of my family, but at the same time having fun while I do it, you know, rapping and doing music and making people laugh and making people having fun.
That's Nicky. You know, that's the Nicky I always have in my mind.
Even when I was in those dark moments, that's what went through my head in those moments.
That's amazing. So you're packing groceries, that's your job, and you're freestyling to the customers groceries that you're packing.
It wasn't really my job.
I was 12 years old.
It was illegal for me to work there, but the guy, the manager from the supermarket, he would let me do it because he knew I was trying to make some money.
So every now and then he'd be like, okay, Nicky, you got to go.
Because you know, the supervisors are here or whatever.
But I would pack groceries, I would freestyle, like, you know, the lettuce and tomatoes, and I would wrap, rhyme the food that I was packing.
I became like a little celebrity there.
And people were like, yo, this is kid.
He be rapping while he's packing groceries and everybody wanted to see me over there in Puerto Rico at the supermarket in Bayamung.
This lady came to me once and I wasn't in a rapping mood.
I was just, you know, packing groceries.
It was a bad day or whatever.
And she looks at me and she's like, so you're not going to rap for me?
And I'm like, yeah, so I'll rap and I started freestyling.
And she was shocked because I was a kid.
I was like 11 years old.
And she was like, can you come with me?
I'm like, no, I don't know you.
And she was like, I'm like, why should I go with you?
And she's like, my husband, he's a producer for this record label and I want him to hear you.
And I'm like, okay, in that case, yes, let's go.
So I got in the car with her.
She took me to her husband and I started rapping for him.
And next day he was in my house with a big ass contract like this.
I told my dad, it's like, I don't even know what it says.
I'm like, I don't care what it says, just sign it.
You know what I'm saying?
I want to get my first deal.
And that's how I got my first deal.
You know, working at that supermarket, the album was whack.
It was horrible. I mean, how creative can you be when you're 12 years old?
I had to write all the lyrics myself.
And I wasn't really good writing in that moment.
I was more a freestyler.
But I did an album, it didn't sell anything.
Can I curse here? Yeah, of course you can.
It didn't sell shit.
But the good thing about it, DJs recognized me all over Puerto Rico.
The famous mixtape era was coming.
I started recording in these mixtapes and I became one of the biggest artists in the mixtape industry, included Daddy Yankee, that obviously Daddy Yankee was like the boss in that moment in the mixtape.
He was already the boss in those days.
I'm talking about 1992, 93, 94, those years.
And yeah, I mean, from the album, nothing happened with the album, but I got to be a bigger singer and more famous in Puerto Rico because of these mixtapes.
Yeah, how did you not let, like at such a young age, I can imagine that feeling, like you're getting a record deal.
You have no idea what you're signing.
But then, as you said, the album was whack.
How do you deal with the fact that, was there any negativity at that time?
No one cared. I was just happy I had a deal.
See, the thing is, in those days, the urban music, the reggaeton music was not even something that was happening.
So just for me to have an album and show people that I had an album for me was big.
I didn't care about having heads, because I didn't know about that.
To be honest with you, I didn't even think my album was gonna be a hit.
Because I knew about the people that was doing big.
In those days, we had Vico C, Blue EMC, all these rappers that were killing the game in the urban industry in Puerto Rico.
So I know I was nothing like them.
And to be honest with you, when I got to Puerto Rico, my Spanish wasn't really too good because I was born in the States.
So when I got to Puerto Rico, I had to learn the language.
So if you listen to that album, you know, closely, you would realize my Spanish wasn't really that good.
So imagine a kid singing, writing when he's 12 years old music, his Spanish is not the best.
Obviously I didn't expect for it to be the best.
I was just happy I had an album and I was signed.
Yeah, that makes a lot of sense.
I'm just trying to put myself back into that age and thinking how would I have felt if I was you.
But one of the things that I saw, I mean, the docu -series that you had on Netflix was incredible, like it was super powerful.
And I remember when I think it was like 2018 when it came out, but there was something that was really powerful in that there's the scene where you have this experience of when you run into watching your mom outside a restaurant having sex in her car.
Like that moment feels like a defining moment as well.
Your early life, walk us through your head space in that moment.
Wow. Well, the reality of everything is that I lived in a street where girls would work as prostitutes in the corners.
And I would see my mom in those corners.
And when she got into a car, I knew what was going on.
So when you're a kid and you see stuff like that, obviously it affects you, but at the same time, you think it's normal because you don't know better, you know?
You haven't seen a different world.
You only see what's going on.
The only thing that would probably made me think it's not normal is watching TV and seeing families on TV and stuff like that.
But I just thought it was my life.
And to be honest with you, the whole street where I was living, kids were living like that.
So it was kind of like normal, you know, like it was kind of like normal.
The reality is, it's not normal.
Today I suffer because of situations like that, you know?
Even if I have success in my life, even if I'm doing really good and stuff like that, sometimes I go back to those traumas, you know what I'm saying?
I go back to those moments that affects my life.
A lot of people think, because I told my story, it's done.
And that's a lie. That's not the way it works.
You know, you still have it there.
You still have it in your head.
And even the situation with my mom and everything I went through living in the hood and all the stuff that I saw, you know, when people come from the war, they have PTSD, right?
They need to get medication because of that and stuff like that.
The reality is when you live in the hood and you see all these stuff, like stuff that I saw with my mom and situations that I saw in my house and stuff that I saw in the hood about friends of mine getting shot and other people that are not my friends getting shot and stuff like that, you get PTSD too.
Well, people don't understand that.
So when you get a situation, when you go through, you know, back to the darkness, even if you're successful, people judge you and they're like, oh, he's back again.
You saw my story. You saw what I went through.
Why would you judge me?
When I came out with my story, you said, you deserve everything you have.
It's funny because I always did deserve everything I had because I worked for what I had.
All those moments, especially like the moment that you just talked about, you know, my mom, because my mom, your mom as a man is everything for you.
For sure. You know, she's the base of the house.
She's the one that take care of you.
She, you know, she makes you think that everything's going to be okay.
Not having that causes an effect on me in every situation, even with my kids.
I don't know how to give the love that I have to give because I never had it.
You know, a lot of people be saying sometimes, yeah, I'm going to give my kids everything I didn't have.
That's not the way it works.
If you don't know how to do it, how can you do it?
It affects me in every way, but the good thing, I have a good sense of humor.
And even in bad situations, I laugh and I make people laugh.
I try to enjoy myself the best, but I hope that answers your question.
Yeah, yeah, it does.
No, thank you for being so open as well and vulnerable, man.
I think it's amazing to see that because you're so right that when you're living your life, it looks normal.
What age did you get to where you were like, oh, that's not normal?
Like when did it kind of register?
Where you were like, oh, wait a minute.
That's not what life looks like for everyone.
Wow, you're going really deep.
Okay, I can say this.
My mom used to whoop me because I used to pee in my bed, right?
I don't know. She probably didn't understand it.
It was not something that I wanted to do.
It just, it happens.
It's a normal thing kids do, yeah.
I think when kids pee on their bed, I was like probably seven years old, something like that.
It's just a problem that they have and automatically it happens.
It's not like you wake up and it's not like you're like, I don't want to go to the bathroom.
It's more like it's something that happens.
You wake up and you just pee on your bed.
So there's this kid, this white kid, his name is Billy.
I wish I could find him wherever he is.
Billy Janetti, his name.
I've been trying to look for him on Google because he was my best friend when I was a kid and I can't find him everywhere.
Probably had a, his name was different and I knew him as Billy Janetti.
He studied with me in school and everything.
I see that at his house.
I see that at his house, you know, it was, he was his kid, you know, typical white kid that had everything, you know, Atari, Nintendo and all that stuff.
And his mom had his room decorated with, you know, a boy's room with, you know, posters on the wall and stuff like that.
And I see that at his house and I peed, I peed on the couch where I slept.
I woke up fighting because I thought I was getting my, I thought I was getting my ass whooped.
And she comes to me and she sees me that I'm up because I turn on the light.
Billy's mom. Billy's mom.
And she's like, what happened?
You okay? I'm like, I'm sorry.
I peed on my bed. I peed on the bed, I peed on the couch.
And she's like, oh, it's okay, don't worry about that.
I'll take care of that.
And, you know, she gave me clothes so I could take a shower and she gave me food and she took care of the situation.
I was shocked. And I was like, oh, so this is how it should be.
This is how it should be.
It's not, it's not, it's not getting whooped, you know.
And this is how she probably treats Billy.
And that's when I realized that what was going on in my house wasn't normal.
That situation of me peeing on the bed affected me so much that because of my mom doing drugs and not taking care of what was going on in the house, I would go to school with my clothes smelling like pee.
And the teacher in front of the kids would spray me and spray because I smelled bad with the spray with the, yeah.
Deirdre. Yeah. And she would spray me in front of everybody.
Obviously the kids will laugh and that affected me as well, obviously, because it's embarrassing, you know, like in front of everybody.
That's how important it is for the parents to do their job and take care of the kids, you know, because it's just, you know, it's not, it's not something that a kid should go through, you know.
Why do you want to reconnect with Billy?
What would you, what makes you want to reach out?
Well, he was my best friend when I was a kid.
I just want to know how he looks like.
I want to know, is he okay?
I want to know if he's alive.
I want to know if he remembers me.
I want to know if he knows that I'm famous.
He was my best friend when I was a kid and we went through so much and I wish I could see him again.
I mean, I don't know what you want to see.
You know what? It's so funny because I have a similar, probably, how old were you when you and Billy were friends?
Probably like eight, seven years old.
So when I was at primary school, elementary school in England, it was, I had a friend that I recently connected with again because I was talking about him on the show and then he reached out, his name's Ian.
And so me and Ian, like he was my best friend in primary school since we were like four, five years old.
Me too, me too, exactly the same.
We lost touch after 11, after we were 11 years old and we went to different secondary schools, high schools.
I'm 36 now. 36, yeah.
And so I was like, but I haven't seen him again, but we did message a bit.
I've googled his name 50 other ways and I just can't find him.
I wish you could see this show.
I mean, his name is Billy Gennady.
I know him as Billy Gennady.
And if you see the show, please, hit me up on Instagram and DM me and let me see if I could at least meet you again and talk to you again, I would love to.
That's beautiful, man.
Yeah, no, those kinds of friendships are different and yeah, that nostalgia of being able to look back and see.
Oh my God, and I'm very nostalgic.
Like I'm fascinated with the past and not only with my past, with the past.
Like I see movies from the past and I go crazy.
I don't know why I liked them so much.
Like I like to see how simple life was in the past.
I think it's so complicated now with all this.
And yes, we need it and stuff like that, but I used to like the way it was.
Would you say your life's become more simple or more complicated?
It depends in what terms.
If you're gonna say in terms of temptation, it's simpler.
If you're gonna say in terms of a better lifestyle, no.
Even compared to what you grew up with.
Yeah, I mean, my girl's here right now and she knows that I don't even touch my phone anymore.
I don't care about it anymore.
I just feel that it's just toxic, you know?
And even though we need it, I use it because we need it, but it doesn't make me happy anymore.
I'm one of the first influencers of the Spanish reggaeton, not reggaeton, the first influencers there was back in 2014, you know, when Instagram started.
I used to do videos everywhere, sit down here, sit down everywhere, show my lifestyle, show the way.
I would talk to people from the streets and make people laugh and make jokes and stuff like that.
And it came to a moment where record labels wanted to obligate me to do it and it just didn't feel organic.
And when something's not organic, it just doesn't feel good.
What you're doing right now, you're doing it because you like it, you enjoy it.
But when they tell you, you have to do it.
It's different, you know?
It's different, you're doing this because you like it.
I could see you enjoying your job.
That's nice, that's bad -ass.
But when they're like, we need you to do content because they like Nicky Jam being an influencer.
I'm like, nah, I'm not an influencer, I'm a singer.
I do music and I started influencing people by Instagram but do not obligate me to do something because automatically it's not anything that's obligated, it's not organic.
And what's not organic doesn't look cool, you know?
Yeah, yeah, yeah, it doesn't work.
It doesn't work 100%.
And I think we're living at a special time right now where you can own your own media and you can, like you said with this show, like we can.