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[The Science of Sound: Can Music Improve the Taste of Cheese?]-[Camp WeWow - Music Week Day 1: Drop the Beat and Cut the Cheese... For Science]

Wow in the World · B1 · 2022-06-13

Preschool Enlightenment
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📋 Summary

Introduction: The Musical Experiment

In this episode of Wow in the World, hosts Mindy Thomas and Guy Raz explore the fascinating intersection of music and food science. Mindy introduces the concept of "sonochemistry"—the science of how sound waves can affect chemical reactions—to investigate whether playing music to ripening cheese can actually improve its flavor. This experiment is inspired by real-world research conducted by the Bern University of the Arts in Switzerland.

The Science of Ripening and Sonochemistry

Ripening, or maturing, is a critical phase in cheese production where environmental factors like temperature and humidity influence chemical reactions, ultimately shaping the cheese's final flavor profile. Mindy proposes that sound waves can act as an additional variable in this process. She sets up a "cheese listening lab" in Guy Raz’s bathroom, housing nine different 22-pound wheels of Emmental cheese. Each wheel is exposed to a 24-hour loop of a specific genre—including hip-hop, classical, techno, meditation music, rap, and various frequency tones—while one wheel acts as a "control cheese" kept in complete silence.

Sensory Consensus and Findings

After six months of "marinating" the cheese in music, Mindy and Guy Raz host a tasting party to compare the results. They rely on the methodology used in the original Swiss study, which utilized a "sensory consensus analysis"—a scientific taste test conducted by experts to measure flavor and aroma profiles.

The results were surprising: the experts concluded that most of the music-exposed cheeses had a milder flavor compared to the control cheese. Most notably, the cheese exposed to hip-hop music was identified as the "fruitiest" and possessed the strongest taste and smell. This suggests that the continuous sound waves may have influenced the chemical reactions occurring during the ripening process.

Future Implications

While the current findings are intriguing, Mindy notes that the next phase of research involves a "biomedical survey." This will allow scientists to examine the microscopic structure of the cheese at a molecular level. If the music-exposed cheese shows structural differences compared to the control, it would provide strong evidence that sound waves genuinely alter the chemistry of the food.

Conclusion

Through a blend of humor and scientific inquiry, the episode highlights how unconventional research can lead to discoveries about our everyday sensory experiences. By testing the hypothesis that music can "crock out" (a play on "rock out") the ripening process, the hosts encourage listeners to keep tinkering and exploring the "wows" of the world around them. Whether or not music truly makes cheese taste better, the experiment serves as a playful reminder that science is everywhere—even in your own kitchen or bathroom.

🎯Key Sentences

1
But for now, let's get on with the show.
2
You finally decided to show up to band practice.
3
I was just getting to the best part.
4
You can say that again.
5
Mindy, you still haven't answered my question.
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📝Key Phrases

1
music to your ears
2
get on with the show
3
turn your ... up to 11
4
rock out
5
take it for a walk
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📖 Transcript

Grownups, Wondery Plus subscribers can listen to Wow in the World early and ad-free right now.
Join Wondery Plus in the Wondery app or Wondery Kids Plus on Apple Podcasts.
Hey, Wowzer fans, Mindy here.
And before we start the show, I gotta let you know that this November, with a special new episode featuring our friends at Circle Round and Terrestrials on Radiolab for Kids,
And don't miss when Elmo from Sesame Street stops by Wow in the World to make us all belly laugh on November 24th.
Oh, but that's not all, Reg.

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